It’s that time of year again! If you’re in the New York City area and you’re interested in connecting with others in the communications industry, I highly recommend checking out Communications Week. This year’s dates are October 17-21. I always look forward to hearing from thought-leaders in the areas of PR, communications, and marketing. I’ll be […]
I’m looking forward to being the first speaker in the AAF Buffalo’s new Spotlight Speaker series. If you’re in the Buffalo area, I hope you’ll attend and come say hi. Marketing Your Customers Want: The Alchemy of Content Marketing Content marketing can help you build your reputation, establish your expertise, and keep your clients coming back […]
A few weeks ago, I was in Orlando for Social Fresh, the social media conference. During the pre-conference workshop day, I presented a session on social media a measurement. If you know anything about my approach, you know that I believe that digital marketing should be tracked so that we can tie specific business results […]
We had over 1,500 people sign up for my webinar with SCORE Association last week, and over 500 people participate live. Thank you to everyone who joined us, and thank you to SCORE for making this event such a success. Here are just a few comments from the attendees: I appreciated the ideas on how to […]
Last year, I had a great time presenting on the benefits of content marketing to the SCORE community—with nearly 1000 live attendees and thousands of registrants, it’s continued to be their most popular webinar, thanks to people like you. With that in mind, I’m very pleased to announce that I’ll be once again be joining […]