As social media changes the face of how we interact with companies/organizations and what we expect of them, it’s important for all business owners to use all the tools in their belt to make the best impression on potential customers/clients, build relationships with existing customers/clients, and learn from past customers/clients. With that in mind, I […]
A good reputation is key to running a successful business. But in today’s world of dozens of social networks, thousands of blogs, and millions of individual content creators, how do you keep track of what’s being said about you? Set Up Alerts with Free Social Listening Tools You may already be manually monitoring websites that […]
If you’re interested in seeing the slides I prepared for a recent Cynopsis Media panel on influencer marketing, I’ve made them available on my SlideShare account: Finding Social Media Influencers to Boost Ratings & Brands from Zontee Hou Did you attend? Do you use influencer marketing as part of your outreach program? What advice would […]
If you’re interested in seeing the slides from today’s presentation for Platinum Guild International, check them out on my SlideShare: Make Your Content Count! Social Media Best Practices for this Holiday Season from Zontee Hou PGI will be making the presentation available for purchase as well, if you’re interested in seeing the full webinar. Visit their […]
Driving sales during the holiday season is key for most small businesses, and a smart content marketing/social media plan can help you to break through the noise and seal the deal. In this 45-minute webinar, hosted by Platinum Guild International, I and Bernadette Mack of the Women’s Jewelry Association, will discuss best practices and case studies […]