Gain Video Skills and Learn to Use Metrics Wisely: Join Me at TNNA
It’s been two years since I was last at TNNA—a members-only, needlearts industry conference that has a strong educational component—and I’m looking forward to reconnecting with my colleagues in the needlearts industry.
I’m also looking forward to presenting two workshops aimed at small business owners of all different stripes. Whether you own a store, you’re a designer, or you’re a teacher, these are sessions that can benefit you.
Both sessions are on June 11 at TNNA in Columbus, OH.
Create Content by the Numbers
In this session, we explore the key metrics that you need to understand and track in order to create better content. Find out what to measure in order to plan, publish, and track your content more effectively. This is a great session for those who have a content marketing program up and running and who want to get more out of it.
Become a Video Whiz: Create Videos to Build Your Business
Video can be a great way to tell your brand story, engage with your customers, provide useful information, and showcase your expertise or product; this session will focus on scripting, storyboarding and editing your videos. For store owners, teachers, and designers, videos can be an incredibly powerful medium.
